EQUINIX

After acquiring competitor Switch and Data, Equinix, one of the world’s largest datacenters, established itself as the power behind a hyper-digitalization era.

Evolving from “fortress” to the world’s dynamic interconnection system, a four-year partnership launched, positioned, and drove “Platform Equinix” – the transformation of “datacenters” into “revenue centers.”

A globally resonant story, as told through campaigns demonstrating the “Platform Effect,” the dynamics of “Ecosystem Marketplaces,” how new models impact customers, and through the power of global asset realignment, years later the Equinix promise and presence remains and continues to grow as envisioned.